{"id":187413,"date":"2022-07-28T17:10:27","date_gmt":"2022-07-28T15:10:27","guid":{"rendered":"https:\/\/loudavymkrokem.cz\/?p=187413"},"modified":"2026-06-05T21:04:30","modified_gmt":"2026-06-05T19:04:30","slug":"best-social-media-management-tools","status":"publish","type":"post","link":"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/","title":{"rendered":"12 Best Social Media Management Tools in 2026"},"content":{"rendered":"\n<p>There&#8217;s a huge number of social media management tools on the market today. They differ not only in price and the number of social networks you can schedule posts to, but also in user interface and advanced analytics capabilities. In this article, we&#8217;ll take a look at the 12 best social media management tools available right now and help you pick the one that&#8217;s right for you.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#Why_Use_Social_Media_Management_Tools\" >Why Use Social Media Management Tools?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#What_to_Look_for_When_Choosing_a_Social_Media_Management_Tool\" >What to Look for When Choosing a Social Media Management Tool<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#How_to_Choose_the_Right_Tool_for_You\" >How to Choose the Right Tool for You?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#Do_You_Have_a_Social_Media_Content_Calendar\" >Do You Have a Social Media Content Calendar?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#12_Best_Social_Media_Management_Tools_for_Scheduling\" >12 Best Social Media Management Tools for Scheduling<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#1_Buffer\" >1) Buffer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#2_Hootsuite\" >2) Hootsuite<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#3_Loomly\" >3) Loomly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#4_Zoho_Social\" >4) Zoho Social<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#5_Sprout_Social\" >5) Sprout Social<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#6_Later\" >6) Later<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#7_SocialBee\" >7) SocialBee<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#8_Sendible\" >8) Sendible<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#9_Semrush\" >9) Semrush<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#10_TweetDeck\" >10) TweetDeck<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#11_ContentCal_%E2%80%93_Adobe_Express\" >11) ContentCal \u2013 Adobe Express<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#12_Planoly\" >12) Planoly<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#How_to_Buy_Social_Media_Management_Tools_on_the_Cheap\" >How to Buy Social Media Management Tools on the Cheap<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/loudavymkrokem.cz\/en\/best-social-media-management-tools\/#Key_Takeaways\" >Key Takeaways<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Use_Social_Media_Management_Tools\"><\/span><strong>Why Use Social Media Management Tools?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>It&#8217;s simple \u2014 they save you a ton of work. Through a single piece of software (most of them also have a mobile app), you can schedule posts across multiple social networks at once. <strong>They&#8217;re well worth the investment whether you&#8217;re a freelancer juggling several clients or a business. For marketing agencies, these tools are an absolute must.<\/strong><\/p>\n\n\n\n<p>Small businesses and beginner freelancers usually start with Zoho Social (great value for money), <strong>while influencers tend to go for <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Planoly\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/planoly\/\" data-shortcode=\"true\">Planoly<\/a> or Later. Agencies most often choose Sendible, and larger agencies opt for Sprout Social, as it&#8217;s the most established player on the market.<\/strong> That said, I&#8217;d recommend trying out several tools since most offer a free trial \u2014 making it easy to find what works best for you. At the end of this article, you&#8217;ll also find a tip on where to buy social media management tools on the cheap. So keep reading! \ud83d\ude0a<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_to_Look_for_When_Choosing_a_Social_Media_Management_Tool\"><\/span><strong>What to Look for When Choosing a Social Media Management Tool<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Price,<\/li>\n\n\n\n<li>Number of supported social networks,<\/li>\n\n\n\n<li>User interface,<\/li>\n\n\n\n<li>Integration with other apps,<\/li>\n\n\n\n<li>Analytics.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Choose_the_Right_Tool_for_You\"><\/span><strong>How to Choose the Right Tool for You?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>I&#8217;d recommend picking 2\u20133 tools from our list that fit your budget and support the social networks you need<\/strong>, then taking them for a spin to see how they feel. All the tools offer a FREE trial period, during which you should test which one works best for you or your team.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Do_You_Have_a_Social_Media_Content_Calendar\"><\/span>Do You Have a Social Media Content Calendar?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>The following tools will help you manage and schedule your posts, but they won&#8217;t create the content for you.<\/strong> Creating posts becomes much easier when you have a content calendar and a long-term strategy in place.<\/p>\n\n\n\n<p>We&#8217;ve written a <a href=\"https:\/\/loudavymkrokem.cz\/en\/social-media-planning-template\/\"><strong>dedicated article about creating a content calendar<\/strong><\/a>. Building a template will take you 1\u20132 hours depending on how familiar you are with Google Docs or spreadsheets, and whether you know how to use <strong><a href=\"https:\/\/loudavymkrokem.cz\/en\/how-to-use-chatgpt\/\">ChatGPT or not<\/a><\/strong> \ud83d\ude05. If you&#8217;d rather jump straight in, we&#8217;ve prepared a <a href=\"https:\/\/form.simpleshop.cz\/39kW\/buy\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>ready-made template in Excel and Google Docs<\/strong><\/a>.<\/p>\n\n\n\n<p>The template is designed so you can start using it right away with minimal modifications. \u263a\ufe0f<\/p>\n\n\n<div style=\"gap: 20px;\" class=\"align-button-center ub-buttons orientation-button-row ub-flex-wrap wp-block-ub-button\" id=\"ub-button-3ff3fcb7-1a37-438f-884c-30679000000d\"><div class=\"ub-button-container\">\n\t\t\t<a href=\"https:\/\/form.simpleshop.cz\/39kW\/buy\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"ub-button-block-main   ub-button-flex\" role=\"button\" style=\"--ub-button-background-color: #ff0000; --ub-button-color: #ffffff; --ub-button-border: none; --ub-button-hover-background-color: #313131; --ub-button-hover-color: #ffffff; --ub-button-hover-border: none; padding-top: 10px; padding-right: 10px; padding-bottom: 10px; padding-left: 10px; border-radius: 10px; \">\n\t\t\t\t<div class=\"ub-button-content-holder\" style=\"flex-direction: row\">\n\t\t\t\t\t<span class=\"ub-button-block-btn\"><strong>Buy the template for \u20ac2.50<\/strong>(the price of one \u2615\ufe0f) <\/span>\n\t\t\t\t<\/div>\n\t\t\t<\/a>\n\t\t<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_Best_Social_Media_Management_Tools_for_Scheduling\"><\/span><strong>12 Best Social Media Management Tools for Scheduling<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Consistent scheduling and content analysis are the keys to social media success. Fortunately, there are plenty of excellent tools that let you schedule posts in bulk and provide detailed analytics to track your performance.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Buffer\"><\/span>1) Buffer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Beginners \/ small businesses<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free plan available, then from $5<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Instagram, TikTok (new), Facebook (pages &#038; groups), Twitter, LinkedIn (pages &#038; profiles), Pinterest.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1152\" height=\"639\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/Buffer-nastroj-na-planovani.png\" alt=\"Buffer \u2013 a social media scheduling tool\" class=\"wp-image-58074\" style=\"width:864px;height:479px\" title=\"\"><figcaption class=\"wp-element-caption\">Buffer is popular among beginners because it has a FREE plan<\/figcaption><\/figure>\n\n\n\n<p>Buffer offers a free plan for beginners \u2014 you can schedule up to ten posts across three social media channels. The free plan also includes a calendar view, the buff.ly link shortener, and hashtag suggestions. The paid version with analytics starts at $5 per month, and you can try it free for 14 days. Buffer is also great for beginners because it has one of the most user-friendly interfaces out there.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Hootsuite\"><\/span>2) Hootsuite<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Larger businesses and agencies<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free plan available, $49 \u2013 $599 per month<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Instagram, TikTok, Facebook, Twitter, LinkedIn, Pinterest.<\/li>\n<\/ul>\n\n\n\n<p>Hootsuite is one of the most comprehensive social media management tools out there \u2014 and possibly the most widely used worldwide. Like its competitors, Hootsuite lets you schedule content, recommends optimal posting times, offers robust analytics, and integrates with a range of team collaboration and customer support apps. <strong>This means you can handle almost all your communication through a single dashboard.<\/strong><\/p>\n\n\n\n<p>Hootsuite also offers online training and webinars for its customers.<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img decoding=\"async\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/Hootsuite_Publish_Screenshot.png\" alt=\"Hootsuite Publish screenshot\" style=\"width:691px;height:482px\" title=\"\"><figcaption class=\"wp-element-caption\">What Hootsuite looks like<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Loomly\"><\/span>3) Loomly<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Larger businesses and agencies<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free trial, $35 \u2013 $359 per month<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Instagram, TikTok, Facebook, Twitter, LinkedIn, Pinterest.<\/li>\n<\/ul>\n\n\n\n<p>Loomly aims to compete with Hootsuite \u2014 not just on price, but also through its app integrations, robust analytics, and excellent customer support in the form of webinars and online training. Loomly is considerably more user-friendly, making it a better choice for teams that aren&#8217;t used to working with these kinds of marketing tools.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"youtube-embed\" data-video_id=\"uY0sQP2kEuM\"><iframe loading=\"lazy\" title=\"Loomly \u2014 Social Media Management Platform \u2014 Video Explainer\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/uY0sQP2kEuM?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><figcaption class=\"wp-element-caption\">What&#8217;s it like working in Loomly? Watch the video.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Zoho_Social\"><\/span>4) Zoho Social<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Small businesses, freelancers<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free trial, $10 \u2013 $330 per month<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Facebook (groups &#038; pages), Twitter, Instagram, LinkedIn (profiles &#038; pages), YouTube Channels, Google My Business listings, Pinterest<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1448\" height=\"761\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/zoho-planovac-na-socialni-site.jpg\" alt=\"Zoho Social \u2013 a social media scheduling tool\" class=\"wp-image-58073\" style=\"width:724px;height:381px\" title=\"\"><figcaption class=\"wp-element-caption\">Zoho Social isn&#8217;t the most well-known, but it&#8217;s significantly more affordable than other tools<\/figcaption><\/figure>\n\n\n\n<p>Zoho Social may not match Loomly or Hootsuite feature for feature, but its excellent price-to-performance ratio earns it a well-deserved fourth spot. <strong>If you only need basic analytics and don&#8217;t require integrations with every app under the sun, you should definitely give Zoho Social&#8217;s trial a go.<\/strong> It&#8217;s ideal for anyone who&#8217;s outgrown Buffer&#8217;s free plan but needs to start managing social media more professionally.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Sprout_Social\"><\/span>5) Sprout Social<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Large businesses and agencies<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free trial, $89 \u2013 $279 per month<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Facebook (groups &#038; pages), Twitter, Instagram, LinkedIn (profiles &#038; pages), YouTube Channels, Google My Business Messages, Pinterest, WhatsApp, TikTok<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"609\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/sprout-social-na-socialni-site.png\" alt=\"Sprout Social \u2013 a professional social media management tool\" class=\"wp-image-58072\" style=\"width:750px;height:457px\" title=\"\"><figcaption class=\"wp-element-caption\">Sprout Social is a professional tool for large businesses and agencies<\/figcaption><\/figure>\n\n\n\n<p>Sprout Social focuses exclusively on large enterprises, and the pricing reflects that. <strong>This tool is used by some of the world&#8217;s leading brands and agencies (Hyatt, Ogilvy, Leo Burnett, Evernote, Microsoft).<\/strong> Sprout Social offers similar services to Loomly and Hootsuite, but its biggest advantage is a flawless user interface that makes working in it incredibly fast and efficient. It integrates with Reddit, Slack, and other internal communication tools.<\/p>\n\n\n\n<p>Sprout Social&#8217;s most popular plan is the Professional tier at $149 per month (billed annually). It allows users to post across ten social media profiles and includes powerful analytics.<\/p>\n\n\n\n<p>Like Hootsuite, Sprout Social also offers online training, webinars, and a range of educational resources and videos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Later\"><\/span>6) Later<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Freelancers, influencers, and small businesses<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free trial, $0 \u2013 $49 per month<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Facebook, Twitter, Instagram, LinkedIn, Pinterest, TikTok<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"485\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/later-nastroj-na-planovani-na-instagram.png\" alt=\"What the Later app looks like\" class=\"wp-image-58071\" style=\"width:750px;height:364px\" title=\"\"><figcaption class=\"wp-element-caption\">Later is a fantastic app for individuals and freelancers, particularly well-suited for Instagram and Pinterest.<\/figcaption><\/figure>\n\n\n\n<p>Later is hugely popular among younger users thanks to its highly visual interface, and it&#8217;s widely used by influencers for scheduling Instagram content. <strong>While it can&#8217;t compete with tools like Sprout Social, if you&#8217;re looking for your first social media scheduling tool, Later is an excellent choice.<\/strong> It&#8217;s also great for smaller businesses that just need the ability to schedule posts, access basic analytics, and collaborate with a team.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_SocialBee\"><\/span>7) SocialBee<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Freelancers and small businesses<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free trial, $19 \u2013 $379 per month<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Facebook (groups &#038; pages), Twitter, Instagram, LinkedIn (pages &#038; profiles), Pinterest, TikTok, Google My Business<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"youtube-embed\" data-video_id=\"XRKQnCjfI0g\"><iframe loading=\"lazy\" title=\"SocialBee Overview | Social Media Management Tool | SocialBee.io\" width=\"696\" height=\"522\" src=\"https:\/\/www.youtube.com\/embed\/XRKQnCjfI0g?start=9&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><figcaption class=\"wp-element-caption\">What does <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Social Bee\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/social-bee\/\" data-shortcode=\"true\">SocialBee<\/a> look like? Watch the video.<\/figcaption><\/figure>\n\n\n\n<p><a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Social Bee\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/social-bee\/\" data-shortcode=\"true\">SocialBee<\/a>&#8217;s UI design isn&#8217;t as polished as some other tools, but its layout is extremely intuitive.<\/p>\n\n\n\n<p>At the top you&#8217;ll find a navigation bar with quick-access buttons for creating and switching between workspaces, adding new posts, configuring settings, and viewing notifications about the latest app updates. <strong>A standout feature is the built-in <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Canva\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/canva\/\" data-shortcode=\"true\">Canva<\/a> integration, along with the ability to schedule evergreen content and connect an RSS feed for automated posting.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_Sendible\"><\/span>8) <strong>Sendible<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Large businesses and agencies<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free trial, $29 \u2013 $399 per month<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Facebook (groups &#038; pages), Twitter, Instagram, LinkedIn (pages &#038; profiles), Pinterest, WordPress, Google My Business, YouTube<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1820\" height=\"1168\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/aly-02-quick-reports.png\" alt=\"Sendible \u2013 a social media scheduling tool\" class=\"wp-image-58076\" title=\"\"><figcaption class=\"wp-element-caption\">Sendible is ideal for businesses and agencies<\/figcaption><\/figure>\n\n\n\n<p>Like the previous tool, Sendible also has built-in <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Canva\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/canva\/\" data-shortcode=\"true\">Canva<\/a> support. It&#8217;s absolutely ideal for agencies \u2014 you can create teams, assign tasks to each other, and of course track results. Beyond standard features like hashtag suggestions and advanced analytics, Sendible offers several functions you won&#8217;t find in other social media management tools, such as the ability to create custom reports and send bulk messages to followers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_Semrush\"><\/span>9) Semrush<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Freelancers and small businesses<\/li>\n\n\n\n<li><strong>Price:<\/strong> Free trial, from $199 per month (includes SEO tools)<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> YES<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Facebook (groups &#038; pages), Twitter, Instagram, LinkedIn (pages &#038; profiles), Pinterest, Google My Business.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/setting-scheduling-plan.gif\" alt=\"Post, Schedule and Analyse Your Social Media Content with Poster Tool | Semrush\" title=\"\"><figcaption class=\"wp-element-caption\">Scheduling via Semrush<\/figcaption><\/figure>\n\n\n\n<p>Semrush is better known as a leading SEO tool, but it also includes a social media scheduling and analytics feature as part of its paid plans. This makes it an ideal choice if you&#8217;re looking for both an SEO tool and a social media scheduler in one package. Semrush offers similar features to most of the tools mentioned above, has fairly clear analytics, and lets you connect an RSS feed and create shortened UTM links.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_TweetDeck\"><\/span>10) TweetDeck<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Twitter accounts<\/li>\n\n\n\n<li><strong>Price:<\/strong> FREE<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> No<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Twitter<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1424\" height=\"732\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/tweetdeck-planovani-na-twitter.png\" alt=\"TweetDeck \u2013 a free Twitter scheduling tool\" class=\"wp-image-58075\" title=\"\"><figcaption class=\"wp-element-caption\">A brilliant scheduler for Twitter<\/figcaption><\/figure>\n\n\n\n<p>TweetDeck is the perfect solution for anyone who needs a tool specifically for scheduling tweets. It&#8217;s completely free, and you can connect as many accounts as you like.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11_ContentCal_%E2%80%93_Adobe_Express\"><\/span>11) ContentCal \u2013 Adobe Express<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Freelancers, small businesses<\/li>\n\n\n\n<li><strong>Price:<\/strong> $9.90<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> Yes<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> Facebook, Twitter, Instagram<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"323\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/Content-cal-planovac-na-site.webp\" alt=\"ContentCal for social media scheduling \u2013 now called Adobe Express\" class=\"wp-image-58070\" style=\"width:488px;height:242px\" title=\"Jak vypad\u00e1 Content Cal.\"\/><figcaption class=\"wp-element-caption\">ContentCal has been rebranded as Adobe Express and is now part of the Adobe suite<\/figcaption><\/figure>\n\n\n\n<p>ContentCal was acquired by Adobe and folded into their Adobe Express application. It&#8217;s ideal for anyone looking for a straightforward scheduling tool for Instagram, Facebook, and Twitter at an affordable price.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_Planoly\"><\/span>12) Planoly<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Best for:<\/strong> Freelancers, small businesses, and influencers (ideal for Instagram)<\/li>\n\n\n\n<li><strong>Price:<\/strong> $9.90<\/li>\n\n\n\n<li><strong>Mobile app:<\/strong> Yes<\/li>\n\n\n\n<li><strong>Supported networks:<\/strong> TikTok, Pinterest, Instagram<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1079\" height=\"537\" src=\"https:\/\/www.loudavymkrokem.cz\/wp-content\/uploads\/2023\/05\/planoly-aplikace.jpg\" alt=\"Planoly \u2013 a social media scheduling app for Instagram and Pinterest\" class=\"wp-image-58097\" title=\"\"><\/figure>\n<\/div>\n\n\n<p><a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Planoly\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/planoly\/\" data-shortcode=\"true\">Planoly<\/a> belongs in the same category as Later and Buffer \u2014 it&#8217;s a tool that has been and continues to be extremely <strong>popular among influencers and Instagram and Pinterest users<\/strong> (<a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Planoly\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/planoly\/\" data-shortcode=\"true\">Planoly<\/a> is an official Pinterest partner). It has built-in basic analytics, it&#8217;s easy to use, and it&#8217;s a solid choice if you&#8217;re just getting started with social media content creation or simply need a no-fuss tool.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Buy_Social_Media_Management_Tools_on_the_Cheap\"><\/span><strong>How to Buy Social Media Management Tools on the Cheap<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>When we first started managing social media, we were looking for a tool we could buy once and never have to pay a monthly subscription for. <strong>That&#8217;s when we discovered Amplifr on <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Appsumo\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/appsumo\/\" data-shortcode=\"true\">AppSumo<\/a>, where you can grab apps and tools for just a few dozen dollars from up-and-coming startups.<\/strong><\/p>\n\n\n\n<p>If you don&#8217;t mind using a tool from a company that&#8217;s just starting out, it&#8217;s worth checking <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Appsumo\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/appsumo\/\" data-shortcode=\"true\">AppSumo<\/a> for social media scheduling tools. <strong>Even as I&#8217;m writing this article, there&#8217;s a social media scheduling tool available on <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Appsumo\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/appsumo\/\" data-shortcode=\"true\">AppSumo<\/a> for just $59 with lifetime access.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Takeaways\"><\/span>Key Takeaways<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>There&#8217;s no single perfect social media management tool. It&#8217;s worth trying 2\u20133 before you commit to one.<\/li>\n\n\n\n<li>Most tools offer a free trial for about 2 weeks.<\/li>\n\n\n\n<li>Hootsuite and Loomly are best suited for larger businesses or agencies, while Later and Buffer are great for beginners, small businesses, or freelancers.<\/li>\n\n\n\n<li>For influencers and Instagram scheduling, Later or <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Planoly\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/planoly\/\" data-shortcode=\"true\">Planoly<\/a> are your best bets.<\/li>\n\n\n\n<li>TweetDeck is a free tool dedicated to scheduling tweets.<\/li>\n\n\n\n<li>Semrush is primarily an SEO tool that also lets you schedule social media posts.<\/li>\n\n\n\n<li>If you only need to schedule Instagram posts, give Later a try.<\/li>\n\n\n\n<li>You can find great deals on tools at <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" title=\"Appsumo\" href=\"https:\/\/loudavymkrokem.cz\/en\/doporucujeme\/appsumo\/\" data-shortcode=\"true\">AppSumo<\/a>, but keep in mind they&#8217;re typically from startups.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u2705 Why you should use social media management tools \u2705 How to choose the right tool for your project \u2705 Overview of the 12 best tools on the market<\/p>\n","protected":false},"author":3,"featured_media":58099,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","rank_math_title":"12 Best Social Media Management Tools in 2026","rank_math_description":"Discover the 12 best social media management tools in 2026. Compare features, pricing & analytics to find the perfect fit. Try them free today!","rank_math_focus_keyword":"social media management tools","rank_math_seo_score":""},"categories":[324,683],"tags":[],"class_list":{"0":"post-187413","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"category-social-media"},"acf":[],"featured_image_src":"https:\/\/loudavymkrokem.cz\/wp-content\/uploads\/2022\/07\/FB-Loudavym-krokem-sprava-socialnich-siti.jpg","author_info":{"display_name":"Lucie Kone\u010dn\u00e1","author_link":"https:\/\/loudavymkrokem.cz\/en\/author\/lucie-konecna\/"},"_links":{"self":[{"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/posts\/187413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/comments?post=187413"}],"version-history":[{"count":3,"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/posts\/187413\/revisions"}],"predecessor-version":[{"id":218279,"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/posts\/187413\/revisions\/218279"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/media\/58099"}],"wp:attachment":[{"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/media?parent=187413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/categories?post=187413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/loudavymkrokem.cz\/en\/wp-json\/wp\/v2\/tags?post=187413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}